What To Write On A Holiday Card

by Diana Bett

Holiday cards are an easy and thoughtful way to say “thank you” to clients and customers who have stuck with you through the last year. When writing holiday greetings for your business, aim for an uplifting tone. Put sincerity and appreciation front and centre. If you are not sure of what holidays your potential recipients celebrate, we recommend you stick with generic end-of-year messages such as “Season’s Greetings,” “Happy Holidays”, or “Happy New Year.”

Writing holiday greetings for business contacts means getting creative, but this season we’ve made it simple for you. With an eye-catching card design and a carefully-crafted holiday greeting, your holiday card will surely stand out.

Below are a few ideas of holiday card messages to help you connect with customers or show appreciation for employees during the holiday season.

Festive card messages for clients

  1. From the (Company) family to yours, sending wishes of warmth, joy and peace this festive season. Our thanks to you for sticking with us throughout this year. We couldn’t have done it without you.
  2. During this season, we reflect upon the good things we have… like our partnership with you. We appreciate working with you and hope the holidays and the coming year will bring you happiness and success.
  3. The team at (Company) wishes you peace, joy and prosperity throughout the coming year. Thank you for your continued support and partnership. We look forward to working with you in the years to come.
  4. (Company) sends you our warmest gratitude for another beautiful year of partnership and collaboration. We wish you and your family all the best this festive season and a Happy New Year.
  5. As the festivities draw near, we at (Company) would like to express our gratitude for another year of hard work. Wishing you and your families a well-deserved restful festive season and a new year filled with happiness and health!
  6. Season’s Greetings / Your business helped keep us blooming, and we can’t wait to continue together into the new year. Happy holidays from all of us at (Company).
  7. Thanks for standing by us. Looking forward to serving you in the new year! Happy Holidays from (Company).
  8. It’s the most beautiful time of the year / And you are the most wonderful part of our business. Thank you for making this and every time of year brighter for us. We wish you the happiest of holidays (Company).
  9. This holiday season, we are looking back with appreciation for your loyalty and looking forward to moving into the New Year together.
  10. The end of the year brings no greater joy than the opportunity to express your season’s greetings and good wishes. May your holidays and New Year be filled with joy.

Holiday card messages for employees

  1. Happy Holidays & many thanks (Name). We couldn’t do it without you. This year and always, you’re a valued member of our team.
  2. Happiest of Holidays (Name). You keep us afloat. And we are grateful. Thanks for all you do for us this time of year and beyond. Your friends and colleagues at (Company).
  3. (Company) would like to wish you and your family happy holidays and a prosperous New Year. Thank you for being a valued member of our team and for the many successes we have achieved this year thanks to your hard work and dedication to our company.
  4. We at (Company) thank you for your continued loyalty to our company and send your our best wishes for the holiday season.
  5. (Company) thanks you for another great year, and wishes you and your family a happy holiday season and a prosperous New Year.
  6. This festive holiday season feels like the right time to share my warmest thanks for the opportunity to be a part of this company. Your guidance and ongoing support are much appreciated. Wishing you and your family a happy and healthy holiday season! From (Name of the founder).
  7. Your dedication and commitment to the company shine through in all you do, and we thank you for your hard work. Our success is your success – we hope you enjoy this holiday gift. You’ve certainly earned it!
  8. Your dedication and commitment to the company shine through in all you do, and we thank you for your hard work. Our success is your success – we hope you enjoy this holiday gift. You’ve certainly earned it!
  9. The holiday season brings joy and gratitude, and there’s no better time to express our thanks and sincere appreciation for your amazing hard work, creativity, and dedication.
  10. Thank you for contributing your time and energy to the team this year. You are appreciated! We hope the season brings peaceful moments and beautiful memories to you and yours.

Things to consider when designing your holiday card

  1. Pair festive design with wording to match. Choose a holiday card design that aligns with your brand and use language that complements your design. 
  2. Get creative with formatting. Capitalisation and line breaks can add personality to an otherwise generic message. Play around with formatting based on the card that best suits your business. 
  3. Make it personal. Try composing longer messages that include a personal touch like the recipient's name. This encourages recipients to take a few moments to read your card.
  4. Don’t overdo your business branding: We recommend you only feature your brand logo so you don’t distract the holiday sentiment you’re trying to convey.
  5. Include a small gift with the card: To keep within the giving spirit of the season, think about including a small gift alongside your card. A gift card or a coupon that offers a special discount on a product or service makes for a thoughtful gesture during the holiday season.

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